Technology: Immaterials: light painting WiFi
Immaterials: light painting WiFi film by Timo Arnall, Jørn Knutsen and Einar Sneve Martinussen.
This project explores the invisible terrain of WiFi networks in urban spaces by light painting signal strength in long-exposure photographs. A four-metre tall measuring rod with 80 points of light reveals cross-sections through WiFi networks using a photographic technique called light-painting.
Advertising/Moblie: When iAds Meet Print Ads
I thought this was a really cool way to engage an audience from a print ad. AXA Insurance in Belgium recently released an iPhone app designed to help people in the event of an accident, and to get their customers attention, they decided to launch it in an innovative kind of way They bought traditional full page print ads, but combined with with a digital twist by mapping out a space to place your iPhone. Once youve got the iPhone into position (and typed in the address should this have been a QR code perhaps?) the add came to life though a video that matched the print ads creative, ultimately telling the story to each reader.
Internology: Here comes Google TV
This is just the beginning. Over the next few weeks, you can expect to hear from more sites that are enhancing their web content for the television. If you’re interested in learning more about how to optimize your website for viewing on Google TV, please visit our developer page.
Today we also launched a new website that provides more information about these apps and all of the other great features of Google TV.
Advertising: Advertising Within CAPTCHAs
Advertising Age reports on a new service that promises to both make CAPTCHA authentication easier and focus more attention to digital ads as well. Solve Media is combining the web security tool with the classic banner ad in a new hybrid advertisement that they claim will lead to increased views.
Technology/Internologies: QR CODES AT BUS STOPS
Washington DC has placed QR codes at many of its bus stops. When scanned, the codes give up-to-the-minute stats and post traffic status updates that tell if the bus is late or on time. The idea was a product of the city’s “Government 2.0” initiative.
(Source: droga5x5)
Art/Internology: Floppy Disk Art (Nick Gentry)
From my calculations, there’s a little under 80 MB’s worth of art here.
/via iheartmyart
Art/Technology: Malwarez
Using both traditional and new media techniques, visual artist Alex Dragulescu reinterprets malicious software, commonly referred to as “malware” by transforming these little nasties into lovely 3D entities.
Malwarez is a series of visualization of worms, viruses, trojans and spyware code. For each piece of disassembled code, API calls, memory addresses and subroutines are tracked and analyzed. Their frequency, density and grouping are mapped to the inputs of an algorithm that grows a virtual 3D entity. Therefore the patterns and rhythms found in the data drive the configuration of the artificial organism.
